Thank you for your interest in airing announcements on The House FM and The House of Praise. If you have any questions, please give us a call at 800-324-8488.
Normal times for spots to air are 6am–9pm, everyday.Cost will be an extra 50% if client requests specific times for their spots to air.
Minimum Underwriting: 10 spots
Non-Profit (excluding ticketed concerts and events)
$15.00 per 30-second spot
$25.00 per 60-second spot
Business Underwriting (including ticketed concerts and events)
$25.00 per 30-second spot
$35.00 per 60-second spot
Sundays Only (No discounts available)
$150 for 30 minutes
Minimum Underwriting: 10 Spots
Non-Profit (excluding ticketed concerts and events)
$10.00 per 30-second spot
$15.00 per 60-second spot
Business Underwriting (including ticketed concerts and events)
$15.00 per 30-second spot
$20.00 per 60-second spot
Sundays Only (No discounts available)
$75 for 30 minutes
Quantity Discounts(Non-Profits Only)The House FM and The House of Praise
$200 in a calendar month – 10%
$400 in a calendar month – 15%
$600 in a calendar month – 20%
This station does not discriminate in the sale of advertising time, and will accept no advertising which is placed with an intent to discriminate on the basis of race or ethnicity.Advertiser hereby certifies that it is not buying broadcasting air time under this advertising sales contract for a discriminatory purpose, including but not limited to decisions not to place advertising on particular stations on the basis of race, national origin, or ancestry.
THE HOUSE FM
The House FM is a Christian CHR station with 15 frequencies reaching dozens of cities across Oklahoma and Kansas with a 49,800 person cume rating(see footnote). We also have an active social media presence on Facebook (more than 65,000 fans), Twitter, Instagram and YouTube.
1. Arbitron Oklahoma City, Tulsa, and Wichita TSA’s Fall 2014ratings period. KJTH/KXTH/KZTH/KTHFhave a 42,900person cume rating for the period of Monday-Sunday 6 a.m. to midnight, persons 12 and over. Produced by RRC from Data © 2014Arbitron, Inc.
Frequencies and Coverage Area
THE HOUSE OF PRAISE
The House of Praise is a Christian AC station with 6 frequencies reaching multiple cities in Oklahoma and Kansas with a 12,200 person cume rating (see footnote). Our Facebook page currently has more than 5,000 fans and counting.
2. Arbitron Oklahoma City,Tulsa, and Wichita TSA’s Fall2014ratings period. KLVV/KGVVhas a 12,200person cume rating for the period of Monday-Sunday 6 a.m. to midnight, persons 12 and over. Produced by RRC from Data © 2014Arbitron, Inc.
Frequencies and Coverage Area
Remote Broadcasts
$150/hour.
+$30/hour for travel
+$0.405 per mile both ways
PLUS $200 pre-event spot purchase required.
$100/hour.
+$30/hour for travel
+$0.405 per mile both ways
PLUS $100 pre-event spot purchase required
NOTE: If you want a remote on both stations, calculate the per hour amount for each station less travel and mileage for 2nd station.
Questions we ask when booking remote …
1. Which station(s) do you want it on?
2. Date
3. Time
4. Location
5. How big is the event in the community?
6. How many people are you expecting?
FREQUENTLY ASKED QUESTIONS
What is Underwriting?
Underwriting is a way of supporting The House FM & The House of Praise (non-profit, non-commercial radio stations) and getting the name of your business heard by our listeners.
What is the difference between advertising and underwriting?*
Advertisements are paid announcements in the print, broadcast, or electronic media, whereas underwriting is a support statement. As a non-commercial radio station we are prohibited from airing advertising but we can air underwriting. The major difference between “advertising spots” on commercial stations and “underwriting announcements” on noncommercial stations is an underwriting announcement must have the purpose of “identification only” and its language cannot specifically bring someone to action, as do many advertising spots.
What can Commercial Underwriters say?*
Underwriting announcements are concise and gimmick-free. As a non-commercial radio station, The House FM & The House of Praise’s underwriting announcements are defined by the FCC and should conform to their guidelines.
What is allowed on announcements for Commercial businesses?*
• Value-neutral descriptions of products and services
• Brand name of products
• Products or services offered or sold
What is prohibited on announcements for Commercial businesses?*
• Comparisons and endorsements
• Expression of viewpoints
• Price or value information (including discounts)
• Calls to action (“come on down,” for example)
*Does not apply to non-commercial underwriters
ADDITIONAL INFORMATION
There are three parts of underwriting announcements for Commercial businesses:
1. The business name
2. A brief description of business or service(s).
3. Repeats your business name and gives location or contact information.
Underwriting Example:
THE HOUSE FM AND MY PRAISE FM THANK SMITH HOME FURNISHINGS FOR BEING AN OUTREACH PARTNER. SMITH HOME FURNISHINGS IS LOCATED AT 2500 N. 14TH STREET IN PONCA CITY AND THEY OFFER SELECTIONS OF HOME FURNISHINGS, OFFICE AND COMPUTER FURNITURE, LAMPS, AREA RUGS, PICTURES, AND DECORATING ACCESSORIES. THEIR PHONE NUMBER IS 765-3539 OR 1-800-966-2180.